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Privacy notice

How zedConsulting handles personal data collected through deluge.pro. Last updated 14 August 2026.

Who we are

deluge.pro is a service of zedConsulting, a trading name of ZED GROUP LTD, registered in England & Wales at 20-22 Wenlock Road, London N1 7GU. We are the data controller for personal data collected through this site. We are registered with the Information Commissioner's Office under number ZB065633.

What we collect

We only collect what we need to respond to you and deliver work you have asked for.

  • Enquiry details - your name, company, work email and the description of your requirement, when you submit the form on this site or email us.
  • Booking details - the name, email and meeting time you provide when scheduling a call.
  • Client project data - during an engagement, access to systems and data necessary to carry out the agreed work.
  • Technical data - basic server logs, and where you accept our cookie notice, Google Analytics data about how the site is used (pages viewed, approximate location, device and browser type, and referring source).

Why we use it, and our lawful basis

  • To reply to your enquiry and quote for work - legitimate interests, or steps taken at your request prior to entering a contract.
  • To deliver and support agreed work - performance of a contract.
  • To meet legal, tax and accounting obligations - legal obligation.
  • To measure and improve the site - consent, given through our cookie notice, for analytics cookies.

We do not sell personal data, and we do not add enquirers to marketing lists without asking first.

AI processing

Where an engagement involves connecting Zoho to a third-party AI provider (for example Anthropic, OpenAI or Google), that processing happens under your account and API keys, within the data flow we agree with you in writing. We design such integrations to send only the fields required for the task, and we will document what is sent before anything is built.

Who we share it with

We use a small number of processors to run our business - including Zoho (CRM and email), Calendly (call scheduling), Google (Google Analytics, where you have accepted analytics cookies) and our accountants. Each is bound by contract to process data only on our instructions. We may disclose data where required by law.

International transfers

Some of our processors operate outside the UK, including Google, which may process analytics data in the United States and other countries. Where data is transferred internationally, we rely on UK adequacy regulations or the International Data Transfer Agreement / Addendum with appropriate safeguards, together with the provider's own standard contractual clauses.

How long we keep it

  • Enquiries that do not become projects - up to 24 months, then deleted.
  • Client records and project documentation - for the duration of the relationship and 6 years afterwards, to meet contractual and tax requirements.
  • Access credentials - revoked at the end of each piece of work, or sooner if you ask.
  • Google Analytics data - retained for 14 months, then deleted automatically by Google.

Your rights

You have the right to access your personal data, have it corrected or erased, restrict or object to processing, request portability, and withdraw consent where consent is the basis. To exercise any of these, email info@deluge.pro. We will respond within one month.

If you are unhappy with how we have handled your data you can complain to the Information Commissioner's Office at ico.org.uk, though we would appreciate the chance to put it right first.

Cookies and analytics

We use two kinds of cookies and local storage on this site.

  • Essential - needed to make the site work, including remembering your light or dark mode preference and your response to the cookie notice (cookie_pref, kept for 12 months). These are set without consent because the site cannot function properly without them.
  • Analytics - we use Google Analytics 4 (measurement ID G-JMLJ5MZ0QB), a third-party service provided by Google, to understand how many people visit the site and which pages are useful. It sets cookies in the _ga family, typically for up to 24 months, and IP addresses are anonymised by Google before storage.

Analytics only runs if you accept. The Google Analytics tag is not loaded at all until you click "Accept" on our cookie notice. If you decline, nothing is loaded and no analytics cookies are set - and we will simply ask again on your next visit.

To withdraw consent, clear this site's cookies and local storage in your browser, then choose "Decline" when the notice reappears. You can also opt out of Google Analytics across all sites using Google's browser opt-out add-on. Google's own handling of this data is described in their privacy policy.

We do not use advertising, remarketing or cross-site tracking cookies, and we do not sell or share analytics data with advertisers.

Security

We apply least-privilege access, use sandbox environments for development wherever possible, and remove credentials when work completes. We are happy to sign your NDA before you share anything sensitive.

Contact

Data protection enquiries: info@deluge.pro · 0203 319 6979 · 20-22 Wenlock Road, London N1 7GU.